FreisaPiedmont's quirky red with a wild, berry-scented personality and refreshing fizz

Freisa is one of Piedmont's most distinctive native grapes, cultivated in northwestern Italy for centuries. Historical records trace its presence back to the 1500s, though it likely existed even earlier. This red grape thrives in the hills around Asti and Turin, where it has long been a local favorite despite remaining relatively obscure internationally.

What makes Freisa truly special is its versatility and unique character. Winemakers craft it into several styles: still or sparkling (frizzante), dry or sweet (amabile). The grape's naturally high acidity and pronounced tannins create wines with refreshing vibrancy and structure. Though it fell out of fashion in the mid-20th century, passionate producers have revived interest in this eccentric varietal, showcasing its ability to produce serious, age-worthy wines alongside fun, gulpable sparklers.

Freisa delivers an explosion of red fruit aromas—think wild strawberries, raspberries, and red cherries—often accompanied by distinctive floral notes of rose petals and violets. Many wines reveal intriguing secondary characteristics: black pepper, leather, earth, and occasionally a unique hint of raspberry candy or bubble gum that charms or confuses tasters.

On the palate, expect bright acidity and firm, sometimes grippy tannins that give the wine structure and backbone. The frizzante versions offer playful effervescence that lifts the fruit flavors. Freisa pairs beautifully with Piedmontese cuisine: think salami and cured meats, pasta with meat ragù, or pizza. The sweeter styles complement chocolate desserts surprisingly well, while dry versions handle grilled sausages and aged cheeses with ease.